Festival Design

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This year's festival design was conceptualized by Yangyifan Dong and Kaming Lee. The design draws inspiration from the traditional WuXing iconography. Motifs of Fire, Water, Wood, Metal, and Earth, and corresponding shapes are used as frames to showcase the historical texture of the five streets of SF Chinatown and also serve as graphic frames to highlight the artwork and artists on social channels.

The approach hopes to uncover the forces rooted in the elements that shape Chinatown's social and cultural fabric, honoring its historical past and contemporary vitality.

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Using the natural color tone from the five elements, combined with their corresponding Eight Trigram (八卦) symbols as the typographical guides, the poster series consists of 5 posers representing each of the elements. ​

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About Yangyifan Dong

Yangyifan Dong is a visual artist and designer originating from Chengdu, China, currently lives and works in New York. Dong works with imagery and context in web and print media to explore and communicate ideas related to speculative futures, urban and domestic environments, and the relationship between aesthetics and everyday forms of living. With an MFA in Design from California College of the Arts, Dong’s work has been awarded and published by organizations such as Tokyo TDC, New York TDC, Communication Arts, and idea Magazine. 

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About Kaming Lee

Kaming Lee is a designer based in New Haven, prioritizes long-term and meaningful partnerships, consistently demonstrating an exceptional commitment to detail. 

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董杨一帆是一位视觉艺术家和设计师，来自中国成都，目前居住和工作于纽约。董在网络和印刷媒体中运用图像和文字来探索和传达有关推测性未来、城市和室内环境、日常生活形式与美学之间的观念。拥有加利福尼亚艺术学院的设计硕士学位，董的作品得到了东京TDC、Communication Arts和idea Magazine等知名组织的认可和出版。

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李家明是一位設計師，目前居住於紐黑文。他專注於建立長期和有意義的合作，並極力保持對細節的認真。